Recently I published the first of a series of articles dedicated to highlight how, despite our best efforts, we are not doing enough to make the hobby a healthy hobby, and we are not doing enough to get the most out of the existing market.
Not long ago I asked James Desborough what could publishers and retailers do to increase the presence of games to the public. Or something similar. He did say that it is a big subject with a difficult answer to give, so I took it upon me to actually attempt to provide with some ideas and galvanise some people into doing things.
This is a review of an article published in the Journal of Consumer Marketing (2007). It is entitled, “An inquiry into the factors that impact on consumer appreciation of a board game.” It was authored by Alain d’Astous and Karine Gagnon, both of Montreal, Canada. Normally I review articles that have more direct relevance to psychology, specifically clinical or forensic (which I post on my blog). However, I also have an interest in blogging about other things (when I blog at all!), and that includes games. I figured I’d see what kind of research was out there about board games, rather than the usual things, such as examining whether video games lead to violence. Thus, one literature search later, I was able to identify a few articles addressing various aspects of board games that I thought might be interesting, including this one. However, this article is much more of a business analysis of board games and board game preferences, rather than a straight examination of the psychology of board games, so to the extent my understanding of particular business terms and concepts is lacking, I apologize.
They’ve mentioned it before, but in case you’ve forgotten, the Pathfinder Chronicler fan fiction contest is in full swing! There’s still plenty of time to enter, however, and the winner will still receive the grand prize of a $100 Paizo store gift certificate and publication in Wayfinder, with two runners-up receiving $50 Paizo gift certificates.… Read more